Kick Off The Holidays in Downtown Salinas

Kick Off The Holidays in Downtown Salinas

Festive Holiday décor, the Tree For Peace, live holiday performances and special appearances made by Santa Claus! You don’t want to miss it! 

 This holiday season, the Salinas City Center Improvement Association (SCCIA) is encouraging everyone to come Downtown to shop small and support local businesses while enjoying the festive holiday decor that lines Main Street creating a joyful and inviting environment all season long.

There are also several events open to the public this holiday season, starting with the lighting and dedication of the Tree for Peace for the City of Salinas.

Tuesday, November 22nd the Salinas City Center Improvement Association, in partnership with CSUMB Salinas City Center, is inviting the community to the annual family-friendly tree lighting event that kicks off the holiday season for Downtown Salinas. The event will run from 4:30 PM until 5:30 PM beginning with live musical performances and the arrival of Santa Claus. For more details: CLICK HERE

Saturday, November 26th, Salinas City Center and the Salinas Fire Department are teaming up with Santa Claus and his Magical Elf again this year. Be sure to be in Old Town on Shop Small Saturday from 11am – 12:30pm to catch a glimpse of Santa on the vintage fire truck. He and his Elf will jump off the truck and mingle with the crowds who gather to see him. For more details: CLICK HERE

Sunday, November 27th the Holiday Parade of Lights is returning to Downtown Salinas at 6 PM. This community favorite family friendly event is free to attend. For more details: CLICK HERE

Blue Zones Project Monterey County, in partnership with Salinas City Center, have placed arrows throughout the downtown area, primarily on Main St. through Oldtown Salinas, to create an urban one-mile walking loop. The route will take you underneath the Downtown Salinas Rotary Arch, past the Taylor Building and Steinbeck Center, along Gabilan and Monterey Street, through Mid-town Lane and past several of our locally owned shops, businesses and restaurants. The goal is to encourage our residents and downtown business community to get outdoors and move naturally but what better way to enjoy the lit trees lining Main Street and the decorated storefronts than to go for an early evening stroll. To download the walking map, CLICK HERE

Salinas City Center is encouraging everyone to take a walk downtown this holiday season and is hoping to see the community gather at the Downtown holiday events but most importantly SCCIA wants everyone to come downtown and support local businesses and to shop small this holiday season.